I started running a campaign for an Australian client four days ago and I’m very happy with the results. It’s not yet running on a larger scale though as we want to take it slow during the first two weeks, just testing the waters.

Statistics are looking good so far. 5.8% CTR and 36.67% conversion rate. This is a lead generation campaign and so far so good. Lead cost is @ $3.45, still 40% below target which means more room for improvements and adjusment is the campaigns.

Hopefully we can bump up the traffic while maintaining costs and conversions.