Local SEO – How To

Posted on May 19, 2011 by semadmin

During the course of the last few months, after Google put more weight in the Google Places listings, geo-targeted or local SEO has emerged as one of the important search engine optimization tasks. Small business that caters to a focused geo-targeted market have been busy in getting their websites optimized, to be in what people call “the seven pack”. But how can somebody get a website listed in the 1st seven results pulled out from Google Places?

There are things you can do to optimize your site for local search. And most of all, there are handy tools to make local search optimization easier. First, let’s get down with some steps on how to get “prospects” for local citations and listings using one of the most common tools, Google. Avery useful feature to use would be the “discussion” tab. As you can see in the image below, you can get opportunities for links, citations and listings by doing a local search and switching to the discussion tab.

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Tracking Contact Form 7 Submissions

Posted on May 5, 2011 by semadmin

I have been using Contact Form 7 for my blog for quite some time now. And it does the job. From time to time, I get inquiries regarding the search engine marketing services I offer, through the “contact an SEM consultant” form in my blog. The problem though, is I don’t track the form submissions. Because I don’t know how to do it. So goes the research.

First, I created a “Thank You” page. I then set it up as a goal in my Google Analytics account.

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Custom Reports in the New Google Analytics

Posted on April 28, 2011 by semadmin

I have been playing with the new Google Analytics since I got it on one of my accounts. One of the things I love the most is setting up custom reports.

In the old Google Analytics, a lot of times, after creating a custom report, I still have to use a custom segment to get the desired data. In the new Google Analytics, custom segments can now be embedded in the report. Sweet!