I once posted about website visitor’s bounce rate, a few months ago. I think it’s time for a refresher on the significance of bounce rate. How analyzing it would help you make decisions for your website. Here’s a good post from the Official Google Blog.

GA’s Advanced Segmentation continues to amaze me. Consolidated 3 or 4 reports before is now just a single report. It is very time-saving and gets easier to use.

One of the greatest resources in its use is the Fire Horse SEO Blog. David Harry, the blog’s author, explains in plain and in step-by-step process, the use of segmentation. Here are his posts:

Google-Analytics-tips-for-SEO
Google-Analytics-tips-for-SEO II

It’s been a week since I started playing with the Beta Custom Reports of Google Analytics. And so far so good. No need for profiles and exclusions/inclusions. Just set-up a custom report, save to your dashboard, and your good to go.

I have a little problem with the Beta Advanced Segments though. Each time I use it, my CPC data disappears until the next day. I e-mailed Google and it seems it’s an isolated issue. Waiting for them to get to the bottom of it.