Author Archives: semadmin

About semadmin

Jun Baranggan, is a Search Engine Marketing Consultant based in Cebu, Philippines. He specializes in Search Engine Optimization and PPC Campaign Management. Here's another side of him.

SEO Specialists in the Philippines – SEM Part 1

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In my almost 8 years in the industry I have come to know people, in person and on-line, people who are in the same business – Search Engine Marketing or Inbound Marketing. In this post I will be focusing on the SEO specialists in the Philippines. These are the people I  would like to work with, or people I would entrust my business when I have one. :)

  1. Jason Acidre – The CEO of Xight Interactive and author of the blog KaiserTheSage. You can follow him on Twitter at @jasonacidre or get to know him better by looking at his Linkedin profile.
  2. Kira Permunian – An internet marketing consultant and author of the blog SEOgeekster. You can follow him on Twitter at @kirapermunian and may also take a look at his Linkedin profile.
  3. Adonis Silud – We started SEO in the same year. He is consulting for SMBs and is a very good friend of mine. You can take a look at his Linkedin profile to know him better.

There’s still a lot out there who’s doing SEO in the Philippines, but I would put my money on these three guys anytime. Next post will be the PPC specialists I know and have worked with.

Creating Custom Reports in the New Google Analytics

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When creating reports for clients, most of the time the available pre-defined standard reports are not enough. That’s the reason for the custom reporting feature of Google Analytics. The custom report features in the new Google Analytics is almost the same to the old one, except for a few additions. The interface is very different though. I’ll be showing you how to setup a basic custom report.

The first screen you as soon as you hit the create new custom report report button is the one below:

creating a cutom report in google analytics Continue reading “Creating Custom Reports in the New Google Analytics” »

Competitor and Keyword Research with SEMRush

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competitor and keyword research and analysis toolIn Search Engine Marketing, whether you are doing SEO or PPC, one of the most important elements is always your set of keyword. But how do you get these keywords? How would you know which keywords to use when building your website’s contents and articles? Which keywords should you use in your marketing campaigns?

Knowing your audience is the key. You should know your target market, what are they searching for, and best of all how they perform the searches. These keywords will be in your initial list. The next things is knowing who your competitors are and what they are doing. By now you will have a broader list of keywords. But should you copy your competitors’ keywords? Not all of them. The keywords they are using plus the initial list you have will be the basis for the most important element in building your online business. Keyword Research. Continue reading “Competitor and Keyword Research with SEMRush” »